What Determines the Price of Challenge Coins?

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Challenge coins are designed to represent an organization or an occasion. These coins are usually made of various metals, including bronze, zinc, and brass. For the average person, they might not seem valuable at all.

Despite being small, these coins usually have a unique design signifying the organization they represent via an engraved emblem or insignia. The organization’s motto may sometimes be engraved onto the coin’s edge.

Consider a few things when purchasing or selling custom challenge coins. In addition to the cost, you should also consider the coin’s size, shape, and plating.

How much someone charges for their challenge coins depends on many factors. On average, coins go for about $3-$5 per coin up to $100!

What Influences the Cost of a Custom Challenge Coin?

Multiple factors influence the cost of custom challenge coins. The most common include their size, coloration, and quantity.

Challenge Coin Size

Usually, the coin’s size depends on the industry standards and level of complexity. The bigger the size, the higher the coin price may be.

Larger coin sizes may cost more than smaller ones because they require more molds and materials. For instance, a 4-inch challenge coin will cost about twice as much as a 2-inch coin.


The paint used on coins also impacts the price of the coins. The more paint used, the higher the price. However, the coin’s coloration depends on how the custom challenge coin company placed the coin’s insignia and logo.

Buying bare challenge coins may decrease the price significantly since you eliminate the paint cost. However, if this isn’t an option, one can get smaller coins that use less paint.

Additionally, adding color to both sides of the coin will further increase this price. Some individuals may instead add color to only one side to highlight a specific element of the coin’s design.

Unit Price and Mold Fee

A coin’s unit price and mold fee will also affect how much the coin will go for. The mold stamps the challenge coin, placing the design. It is essential – and serves as the highest single cost factor of challenge coins.

The mold still costs the most when manufacturing custom challenge coins, even at a fixed cost.

Custom Challenge Coin Usage

Another factor that may influence a challenge coin’s price is its purpose. It might be more valuable if awarded to law enforcement officers or military service members.

This is because many military service members view custom challenge coins as valuable coins full of invaluable memories. These coins may represent that an individual survived the military, something you can’t gauge just by looking at a coin.

If you’re looking to buy or sell challenge coins, it’s helpful to understand how they are valued. Knowing this helps you decide on what challenge coin to buy. At Lone Star Challenge Coins, our experienced team is ready to answer any questions you may have about challenge coins. Contact us today!

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About Lone Star
Challenge Coins

We continually strive each day to make Lone Star Pins and Challenge coins the industry leader for all your promotional item needs. We do this by creating a customer centric environment. By putting our customers’ needs first, providing them with the industry’s best artwork, customer service and products, and by exceeding all expectations, we hope to create the ultimate customer experience.

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J and jarren
J and jarren
10 November 2023
My class spent well over $9,000 on our class coins. First issue, they didn't get them to us in a timely manner. We received them barely in time for graduation. Second, they sent us coins with a misspelled word (brave) as seen in the picture. Third issue, a lot of the spinners came broken, also as seen in the picture. When I reached out to the company, they claim sending replacement coins out at a later date is rectifying of this situation. Very empathetic to the situation at hand overall. Not very professional at all, terrible business practices and they definitely will not receive future business from me nor any recommendations either. Zero stars
M. Wong
M. Wong
27 October 2023
I found this company last year after a recommendation from a friend and I've ordered several times now. What keeps me coming back is the high level of customer service and responsiveness in the projects that have been created. The work product is also great and the quality of the coins, detail and just overall, I am very pleased with. This is my GO TO shop now for coins. Please check them out, you will not be disappointed! PS. Big shout to Corbin for his amazing guest service!
Stephen Ryan
Stephen Ryan
25 October 2023
This company is fantastic! I reached out to them to create a custom shaped coin with custom artwork that they had put together for me. The coins are a Veteran's Day thank you token for those who served at our company. We will definitely be returning for future orders. From start to finish, they were very open with communication, extremely fast to respond to concerns and questions, and lastly delivered something that blew us out of the water. Thank you so much!
Alejandra O'Connor
Alejandra O'Connor
25 October 2023
I ordered challenge coins on behalf of my government agency. Lone Star was easy to work with and did amazing things with the graphics I sent. They turned the artwork around quickly and each time it was better than what we had hoped for. We did have several back and forth messages to get the coin exactly as we wanted it. Our representative was so patient with us and had excellent customer service. We also got the coins in the mail quickly. Working with Lone Star was a wonderful experience end-to-end.
Italy Mair
Italy Mair
18 October 2023
Great service, great communication, and great products! Would definitely recommend them.
Rafael Moronta
Rafael Moronta
13 October 2023
Amazing artwork.. aside from the product what I loved most of our experience was the flexibility to create a coin that’s exceeds your own expectations. Thank you guys so much for making the process seamless and affordable!
5 October 2023
Absolutely fantastic company to work with. Communication was always quick, and the final product looked even better than the proof did. 10/10 would recommend!
26 September 2023
I engaged with Lone star challenge coins to make coins for my fiancé's celebration of life. I was pretty clueless about design, and they provided the perfect design. The coins arrived in time, and we were more than satisfied with the outcome. Their customer service was excellent as well. They guided me (held my hand) throughout the process, and were quick to respond. I cannot say enough about their product and company.
Debbie Avinger
Debbie Avinger
26 September 2023
We are so grateful for the work Lone Star Challenge Coins did for our nonprofit fundraising event! They worked with our budget and gave us medals with ribbons and challenge coins that were better than we expected.
Dan Kiser
Dan Kiser
22 September 2023
Corbin was very combative when I explained that the design provided was not at all reflective of the requests that I provided on the Inquiry form. Based on the customer service alone during that 1 phone call, I am not inclined to pursue any business with this company. EDIT: I spoke to the owner, Mike, and he helped rectify the situation and framed it as a learning opportunity for his team. This is a good reminder that people make mistakes but first impressions matter.
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